MediaWeek : Marie Claire Makes Coupon Play

Marie Claire editor Joanna Coles, who raised eyebrows with her topless Ashley Judd and black-and-white Sarah Michelle Gellar covers last year, is bucking convention again, this time running a manufacturer coupon in the February issue for 50 cents off the Hearst Magazines title’s March fashion issue.

Coles said she wanted to drive people to buy the March title, which will showcase the first tweaks by new creative director Suzanne Sykes. “It’s not something we would do regularly,” she said of the coupon, a tactic more commonly associated with women’s service than with fashion/beauty books. “But if it really works, never say never.”

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Mom Inventor Tests Couponizer® in Select Georgia Publix Supermarkets

Unique coupon organizer solves the hassles associated with coupons to enable anyone to reap big savings.

Atlanta, GA (PRWEB) June 14, 2005 -- Today, mom inventor Amy Bergin began offering her innovative Couponizer® coupon organizer for the first time in a major supermarket; select Georgia Publix supermarkets will feature the portable system for organizing, storing, and accessing coupons while you shop. Founded in 1930, Publix Super Markets is the largest and fastest-growing employee-owned supermarket chain in the United States.

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