Cellfire Adds Mobestream to Growing List of QMobile Coupons Partnerships

SAN JOSE, Calif., Oct. 28 /PRNewswire/ -- Cellfire Inc. today announced the expansion of its QMobile Coupons program with Mobestream Media Inc. QMobile Coupons, the first electronic coupon syndication platform for mobile applications, is now available on Mobestream's Key Ring Rewards Cards 2.0 application and allows users to instantly browse and upload grocery coupons to their savings cards and redeem savings at more than 30 grocery banners across nearly 5,000 stores nationwide.

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AZcentral.com : A newfound appreciation for coupons

Before her husband, Scott, was laid off in December, Noel Wise-Talkowski of Laveen was only a casual coupon clipper.

It's not that the couple were free spenders, but they didn't feel the need to keep a tight rein on their expenses.

With their income cut nearly in half, Noel, a 37-year-old credit analyst, won't step into a grocery store without her coupons, and she estimates that her newfound habit shaved $23 from her grocery bill one recent week.

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Axcess News : Online coupons out-clip print

According to Inmar, a coupon processing settlement provider, coupon redemption in the fourth quarter of 2008 grew nearly 10% compared to the fourth quarter of 2007, marking the first jump in redemption since the early 90s. The Winston-Salem NC company credits the uptick in coupon redemption to the economy, yet gains in online coupon redemption has out-clipped newspapers 17-to-1, according to Coupons.com.

"When everyone started hearing reports of record unemployment, drops in consumer confidence and losses on Wall Street, coupon redemption volume started to go up," said Bob Carter, president of Inmar CMS Promotion Services.

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Coupons Inc Launches Surecaster Coupon Targeting Platform

Coupons, Inc., the global leader in interactive coupon solutions, today expanded its digital coupon campaign targeting capabilities with the launch of SureCaster™ for brand marketers. By utilizing SureCaster, marketers can now target unique coupon offers by the behavior clusters consistent with their brand's targeting strategy. Offers are varied based on brand, competitive and category data. SureCaster leverages Coupons, Inc.'s decade of experience to assist brand marketers in creating more effective and efficient coupon programs that deliver better bottom-line results without decreasing distribution volumes.

As experts in digital coupon promotions, Coupons, Inc. has analyzed tens of thousands of campaigns to identify the most effective and efficient methods to enhance results. SureCaster builds upon the regional targeting of digital FSIs, and adds strategic recommendations for placement, coupon value, frequency, expiration period and online media use.

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Market Watch : Coupons.com Saves Consumers More Than $300 Million in 2008

MOUNTAIN VIEW, Calif., Mar 02, 2009 (BUSINESS WIRE) -- With the economy driving more shoppers to search out savings, interest in online coupons has spiked, helping spur record growth for Coupons.com in 2008. The world leader in digital coupons more than doubled the amount of savings printed from the site and helped more than 38 million consumers print coupons. The Company also drove innovation in the printable coupon market with key product developments and partnerships.

"We believe shoppers will continue to seek out savings everywhere they can find them as the economy further tightens in 2009," said Steven Boal, CEO of Coupons.com. "With local newspapers struggling, many consumers will lose access to their Sunday coupons. As a result, household brand name companies are increasingly looking to deliver savings to those consumers online. Our goal in 2009 is to bring coupons to as many digital platforms as possible so that consumers can readily find savings in these difficult times."

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TechCrunch : Coupons.com Puts iPhone App GroceryIQ In Its Shopping Cart

Yesterday, we reported that the MindMaker iPhone application was acquired, and today we learn that Coupons Inc has acquired one of the most popular lifestyle programs for the iPhone / iPod Touch, Grocery iQ.

Grocery iQ is a neat grocery shopping application published by Free State Labs that comes preloaded with a database over 130,000 items commonly found in supermarkets across the U.S., enabling users to search them and organize personal shopping lists by store, aisle, buying history, favorites, as well as customizing item sizes.

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Cnet : Coupons.com hires Google Android executive

Steve Horowitz, engineering director of Google's Android project to build a Linux-based open-source phone operating system, has left the company to become chief technology officer of Coupons.com.

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Brownsville Herald : Coupons use rising, retailers attempt to lure consumers back

"Coupons usually work," Martinez said. "It's actually better than doing advertising on the radio and TV and stuff - you're throwing all that money away and it's not a guarantee."

In-store coupon use at Texas grocery giant H-E-B was up 22.8 percent in 2008 and the redemption rate on manufacturer coupons is the same, according to figures provided by the store.

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Grocery Coupon Usage Increases as a result of Unemployment Jump According to Survey by Select Coupon Program

Unemployment rates in the U.S. are at 7.2%, leading to drastic changes in the lifestyles of many Americans. The country saw its worst job cuts since 1945 with 2.6 million people being put out of work. But according to a recent poll conducted by www.selectcouponprogram.com, the rise in unemployment has led to a newfound "grocery coupon boom."

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Ad Age : 2009 Brings Opportunity for Coupon Marketers

According to ComScore, coupon sites were the fastest-growing online category in November by traffic, up 32% from October to 35.6 million. Coupons.com got about a quarter of that, or 8.5 million visitors, up from 8 million in October and 6.5 million a year ago. The company has seen its redemption rates increase 1% to 17% in the last year. (A newspaper coupon's average redemption rate hovers around 1%.) As a result of the economy, Coupons' chief executive Steven Boal said his business has been growing 20% to 25% every month.

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