Tippr Teams with Facebook Deals

Merchants featured on Tippr.com and the daily deal sites operating on the PoweredByTippr platform now have the opportunity to easily expand their reach into Facebook. By teaming up with Facebook Deals, the PoweredByTippr platform provides additional visibility for merchants and allows them to share their deals with a socially active and influential group of consumers. The PoweredByTippr platform will provide a streamlined approach for publishers to showcase daily deals to Facebook’s more than 500 million users.

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Multichannel Merchant : Facebook and Google Getting In On Daily Deals

Speaking earlier this month at the Daily Deal Summit in New York, Yipit co-founder/CEO Vinicius Vacanti said both Facebook and Google have shown signs that they want to enter the rapidly-growing flash sales space.

Facebook has shown it can be a social aggregator, which is Yipit's role in the Daily Deal industry. That means Facebook is collecting deals from business partners including Gilt City and HomeRun.com and relying on Facebook users to share their enthusiasm and experience with their friends.

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Facebook Launches Social Buying with Facebook Deals. Confirmed Participants Include: 24 Hr. Fitness, American Eagle, Chipotle, Macy's, North Face

The rumors are true, Facebook is getting into the hyper-local social buying game with the rollout of Facebook Deals on it's Facebook Places Platform.

According to Digital Journal, which broke the Facebook Deals story 3 hours ago, "four types of deals are available: Individual deals, loyalty deals, friend deals and charity deals. Individual deals target an individual user; loyalty deals offer incentive to get users to come back often (for example, offering a free coffee if the user buys two at previous visits); friend deals to offer incentive to get users to bring in large groups (for example, offering a group of four people a discount at a restaurant); and charity deals."

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