Tippr Teams with Facebook Deals

Merchants featured on Tippr.com and the daily deal sites operating on the PoweredByTippr platform now have the opportunity to easily expand their reach into Facebook. By teaming up with Facebook Deals, the PoweredByTippr platform provides additional visibility for merchants and allows them to share their deals with a socially active and influential group of consumers. The PoweredByTippr platform will provide a streamlined approach for publishers to showcase daily deals to Facebook’s more than 500 million users.

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Multichannel Merchant : Facebook and Google Getting In On Daily Deals

Speaking earlier this month at the Daily Deal Summit in New York, Yipit co-founder/CEO Vinicius Vacanti said both Facebook and Google have shown signs that they want to enter the rapidly-growing flash sales space.

Facebook has shown it can be a social aggregator, which is Yipit's role in the Daily Deal industry. That means Facebook is collecting deals from business partners including Gilt City and HomeRun.com and relying on Facebook users to share their enthusiasm and experience with their friends.

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Forbes : Facebook To Launch Social Group-Buying Feature

Facebook plans to start testing a new feature called “Buy With Friends”, Facebook head of commerce product marketing Deb Liu said on stage at the Inside Social Apps Conference in San Francisco on Tuesday. Liu said the new feature would allow users to share purchases in their Facebook update stream with friends on the social network.

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DealPair Introduces A New Way of Generating Paid-customer Traffic for Small Businesses

It costs nothing for local businesses to publish their deals and reach out to their clients using DealPair’s merchant dashboard. DealPair charges only if they perform and generate business for the merchant. In addition to paypal charges, DealPair charges a very low fee for this service, which is free for the first 30-days of signing up.

A qualified merchant can publish as many deals, schedule deals into the future, and repeat successful deals periodically on dealpair.com. The consumer site (dealpair.com) and facebook app (apps.facebook.com/dealpair) are very tightly integrated with facebook enabling social interaction and viral marketing for merchant deals. The deals published on dealpair are group deals, which are valid only if a minimum user base signs up to the deal and the merchants are expected to offer steep discounts to generate the viral marketing. However, dealpair doesn’t control the merchants deal parameters.

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Facebook Launches Social Buying with Facebook Deals. Confirmed Participants Include: 24 Hr. Fitness, American Eagle, Chipotle, Macy's, North Face

The rumors are true, Facebook is getting into the hyper-local social buying game with the rollout of Facebook Deals on it's Facebook Places Platform.

According to Digital Journal, which broke the Facebook Deals story 3 hours ago, "four types of deals are available: Individual deals, loyalty deals, friend deals and charity deals. Individual deals target an individual user; loyalty deals offer incentive to get users to come back often (for example, offering a free coffee if the user buys two at previous visits); friend deals to offer incentive to get users to bring in large groups (for example, offering a group of four people a discount at a restaurant); and charity deals."

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