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Wednesday
Apr202011

Multichannel Merchant : Facebook and Google Getting In On Daily Deals

DateWednesday, April 20, 2011 at 1:12AM

Speaking earlier this month at the Daily Deal Summit in New York, Yipit co-founder/CEO Vinicius Vacanti said both Facebook and Google have shown signs that they want to enter the rapidly-growing flash sales space.

Facebook has shown it can be a social aggregator, which is Yipit's role in the Daily Deal industry. That means Facebook is collecting deals from business partners including Gilt City and HomeRun.com and relying on Facebook users to share their enthusiasm and experience with their friends.

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AuthorDavid Flash, Coupon Marketer | CommentPost a Comment |
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