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Thursday
Apr292010

Promo : Coupons.com Launches Social-Net Coupons with Redemption Controls

Coupons are a natural fit for social media, giving consumers a reason to spread positive WOM about the products and companies they like.  Acording to a story on Promo.com today, coupons.com is adding some major social bling to it's already robust digital fsi platform.

Printable and digital couponing platform Coupons.com has just introduced a feature that will allow marketers to enable coupon sharing within social networks while still controlling the total cost of those promotions.

But with the new enhancement to the Coupons.com platform, users who print out a participating coupon can click a link at the end of the print page to post news of the coupon to their Facebook wall, Twitter account or Google Buzz page. Their friends and followers in those networks can see the update, either containing a bare description of the coupon offer or with a personalized comment from the poster, and click on the link contained to print out the coupon themselves.

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