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Thursday
May122005

Promo : Americans Keep On Clipping Coupons

In 2004, 84% of females and 68% of males used coupons clipped from Sunday newspaper inserts, retail fliers, magazines, in and on packages and online. The council said that retailers are increasingly turning to coupon promotions to attract, retain and reward loyal shoppers. In 2004, 46% retailers reported offering shoppers some form of a bonus coupon program.

Read entire article ar PromoMagazine.com

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